Strategy news

Better marketing and advertising

45 ways to improve your ad, brochure or direct mail

The do’s and don’ts for producing better marketing materials.

April 16th, 2017

Rebrand for leading international executive search firm

rhc were commissioned to redefine and reposition the Pedersen & Partners brand prior to their strategic push into emerging markets.

September 2nd, 2014

Relationship Marketing for businesses

Grow your business through relationships

Businesses that don’t build customer relationships can make money only if every transaction is profitable. The costs of production, running your business and marketing must add up to less than the price customers pay for an item or service.

February 12th, 2014

creative agency

Using a Creative Agency as a strategic business tool

Recognising the importance of design is a corporation’s first step to creating great design. The second step is talking to a good creative agency immediately.

January 27th, 2014