rhc help brand and market new startup The Locum Market. A new online marketplace that will enable locum doctors, GP practices and agencies to request or offer local GP locum jobs more quickly, easily and at a lower cost than any other option.
Working closely with The Locum Market’s development partners Anide Solutions, rhc helped design and build the landing pages for the main site. Including a selection of animated explainer videos, that helped illustrate the features and benefits to the different audiences.
As part of the launch campaign, rhc were responsible for producing and delivering numerous branded email communications to GP practice managers, GPs and healthcare agencies. A targeted direct mail campaign to practice managers also helped increase initial sign-ups.