news item
06.07.2009
new brand launch and sales support material
A unique new consumer champion best understood as the UK’s only Probate broker, Final Duties is already commanding a strong position in the niche bereavement services sector.
The proposition and opportunities have continued to develop and the company needed a flexible response and a quick route to market.
After creating an appropriate new brand, rhc rolled out a range of printed and online sales support material suitable for both trade and B2C markets, including stationery, brochure, high volume direct mail packs, exhibition panels and of course a website.
Combined with considered PR in the national consumer press and a comprehensive Pay Per Click campaign to focus enquiries, interest has been strong. We look forward to an long and interesting future!
Final Duties Managing Director Adam Walker said: Thanks to your Pay Per Click campaign, the phone hasn’t stopped ringing and we have never been so busy. In fact, in the last 2 weeks, the new business we have written is equivalent to a quarter of last year’s turnover!
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