rhc creative strategy – marketing agency hampshire

After successful tender, InterContinental Hotels Group, who operate the Holiday Inn and Crowne Plaza hotel brands, awarded rhc the project to market Christmas season events across 64 UK hotels.

rhc designed and built two bespoke content managed Christmas sites – including hotel finder and hotel specific pages with PDF brochure downloads. Securely hosted by rhc, these websites are search engine optimised and supported by a comprehensive Pay-Per-Click Marketing campaign.

Visit Website: www.holidayinn-christmas-party.co.uk

“Many thanks – The websites are superb. We are confident that, despite the economic situation, IHG will make great efficiencies and maximise profit for the Christmas season.”

IHG Marketing Manager for UK&I

Following the creative branding of the mortgage monkey, rhc were asked to create a fun and informative website, in keeping with the original brief, that would stand out from its competitors – while maintaining the highest degree of professionalism.

“Congratulations on producing such a creative approach to a very conservative market.”

David de Kretser
Director, The mortgage monkey

Since its formation in 1991, ConeTech has initiated radical change in the wine industry; altering how hundreds of winemakers approach the fundamental process of winemaking by ‘re-educating’ the industry in the merits of ‘flavour management’.

As part of a major expansion in this global business the brand identity needed to project a new focus for the company going forward, retaining all the brand integrity earned over the previous decade.

Visit Website: www.conetech.com

“The new website has attracted many positive comments. Thank you for your hard work and determination on this particular project”

Anthony C. Dann
President and CEO, ConeTech

To produce an awareness campaign addressing the disconnect between perception and reality for European visitors to Nassau Paradise Island, Bahamas. Designed to promote the variety of experiences available from both Nassau the glamorous, colonial, vibrant, capital city and the beautiful nearby white sand beach retreats of Paradise Island and the 700 other islands of the Bahamas.

“We were impressed with the methodology. Solid research, insights and ideas, implemented with great creativity. rhc developed both on and off-line campaigns that clearly sell Nassau as the ‘anytime destination’.”

Fred Lounsberry
Marketing Director, Nassau Paradise Island Bahamas

After the successful re-design of the Unico Components corporate identity and all-new 300 page product catalogue, rhc were instructed to design, build and roll out the new customer friendly website: an e-commerce website with an online shopping facility designed to showcase over 3,000 products in the range, including a unique Content Management System built from the ground up.

Visit Website: www.unico.uk.com

“The improvement in the design and functionality of our website is striking. Thanks for your creativity, enthusiasm and hard work. You have turned a passive web site into a truly interactive one. The next 12 months should prove very exciting!”

Mark Butterfield
Managing Director, Unico Components Ltd

rhc visual strategy were asked to design and develop a microsite for Texas Instruments as part of an integrated direct and digital marketing campaign.

The microsite were created to help launch the new TI-Nspire product to maths and science teachers in secondary schools across the UK.

Features included a main introductory video showcasing the product in action within the classroom. Other shorter video clips were scattered throughout the site promoting further features and benefits. Integration of existing social media links and a free trial offer formed part of additional site content.

Visit Website: www.nspiringlearning.org.uk

“The final website looks great. We are already seeing a stream of visitors watching the main video.”

Spencer Williams
Sales and Marketing Program Manager, UK & Ireland.
Texas Instruments, Education Technology Division

rhc undertook a comprehensive Pay-per-click campaign on behalf of Final Duties, a unique new consumer champion and the UK’s only Probate broker.

The campaign was a quick and effective method of get rankings at the top of the Search Engines whilst organic rankings built over time. This method resulted in Final Duties ranking for very competitive terms that were important to their business. Based on our Keyword Research we determined the right terms to be used in the pay-per-click campaign.

“Thanks to your Pay Per Click campaign, the phone hasn’t stopped ringing and we have never been so busy. In fact, in the last 2 weeks, the new business we have written is equivalent to a quarter of last year’s turnover!”

Adam Walker
Final Duties

As a globally respected aerospace services company, SES required a new website to showcase some niche services, explain their unique capabilities and manage sales enquiries. Aimed at customers ranging from government departments to private individuals, the web design and content is concise and visual, supported by SEO activity to assist a variety of searches.

Visit Website: www.ses-safety.com

“You have completely understood our complex business and market. Feedback on the site from all sides has been simply ‘Wow’. What more can I say!”

Del Hall
Managing Director, Survival Equipment Services Ltd

Leading UK estate agency services Live needed a new online presence to highlight strong new service capabilities to clients. This was also an opportunity to introduce an Income Calculator to show the potential profit generated by multiple-services.

Designed, built and tested in a secure environment by rhc with a full Content Management System, the new Live website coordinates with their other client ‘user interfaces’ as well as customer emailing campaigns – and integrates web enquiries directly into Live’s ‘Salesforce’ CRM database.

Visit Website: www.live-org.com

“Thanks again – everyone is very pleased with the new site. You have exceeded expectations!”

Tim Price
Sales and Marketing Director, Live and Enact.