Direct mail

Direct marketing agency

Target your marketing activity with direct mail

Direct mail (direct marketing) is about making direct contact with existing and potential customers to promote your products or services. Unlike media advertising, it enables you to target particular people with a personalised message.

Whether you’re focused on lead generation, introducing a new product or Customer Relationship Management, direct mail has a role to play in your marketing mix. Use it to send a letter, brochure, catalogue or even use it as part of your email marketing strategy.

Measure the results of direct marketing

Whereas it can be difficult to measure the effects of advertising, in contrast, direct mail is totally accountable. With any direct marketing campaign, you can calculate a break-even point – the number of sales you need to make to cover the cost of the marketing. In addition, you can work out the cost per response and the actual return on investment (ROI).

rhc has a direct marketing solution to suit any business or organisation that is serious about achieving results.

Recent work

Luxury B2B invites for Telindus

Telindus

B2B networking invites

Witty direct mail for SBHG

Shepherds Bush Housing Group

Direct marketing

Protyre integrated campaigns

Protyre

Integrated campaigns

Texas Instruments sales promotions

Texas Instruments

Sales promotions